Introduction:
As the premier digital marketing service provider for Teman Health, JZUO is proud to be at the forefront of driving success for the healthcare-focused platform. Founded by our esteemed owner, who also serves as the Chief Technology Officer (CTO) and a key founder of Teman Health, our mission is to revolutionize the way healthcare professionals connect, thrive, and excel in their careers, particularly within the international landscape.
CHALLENGE
In response to the pressing demand for nurses, exacerbated by the urgent needs arising from the COVID-19 pandemic, Singapore’s public healthcare institutions faced a critical shortage. The challenge for Teman Health was not merely to connect healthcare professionals but to address this acute shortage by facilitating timely and efficient recruitment amid the healthcare crisis.
Solution
JZUO implemented a comprehensive digital marketing strategy, seamlessly integrating SEO, Google and Facebook ad management, social media management, email marketing, and strategic Affiliate, Giveaway, and Referral programs. This tailored approach not only amplified Teman Health’s online visibility but also addressed the immediate recruitment needs of Singapore’s public healthcare institutions during the challenging times posed by the pandemic.
Result
The project witnessed unprecedented success with the highest number of Malaysia Nurse recruitments for the Ministry of Health, Singapore’s special recruitment project. The digital marketing initiatives spearheaded by JZUO played a pivotal role in building a database of over 1000 Malaysian nurses aspiring to work overseas
